Monthly Archives: April 2015
Decoding the Top 4 Digital Visitors and Turning Them into Shoppers (Infographic)

Brick-and-mortar stores have one big advantage. When a visitor walks in, salespeople know if the person wants to buy or…

Marketing Day: Microsoft Build Live Blog, YouTube At NewFronts & Yelp Earnings

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the…

10 Common Pitfalls of Product Launches and How to Avoid Them

You probably think about product launches the same way I do. They’re insanely exciting. Terrifying, yes, but exciting. Part of…

Earth Day Efforts Encouraged Californians To Share “Acts of Green” On Social Media

A state initiative sought to use the power of social media influence to encourage resource conservation. The post Earth Day…

Size Matters: Phablets Reach 20 Percent Penetration Of Smartphone Market

When it comes to smartphones (screen) size matters. According to data from Flurry (Yahoo), so-called phablets now constitute 20 percent…

E-Commerce: Smartphone Traffic Grows 269 Pct, 90 Pct Of Carts Abandoned

Since Black Friday 2014 e-retailers have come to recognize that smartphones are now a major force in online shopping. However…

Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask

Contributor Sahil Jain shares the top questions asked by marketers at a recent social media event, along with the expert…

Live Blog: Microsoft Build 2015 Opening Keynote, Day 2

It’s the second day of Microsoft’s annual developers conference, Build, happening in San Francisco. Once again, it’s opening with a…

How to Leverage Your Product to Discover New Growth Channels

If you’ve done any research on how to grow a tech business, you’ve probably come across a guy named Ryan…

Why The Customers Who Don’t Convert Are Immensely Important

I love Warby Parker, but I’ll never buy a pair because I have 20/20 vision. My boss reads the Buffer…

Next Page