Monthly Archives: April 2015
What Marketers Need To Know About Twitter’s Q1 Earnings Call

Changes in direct response ad measurement slowed revenue growth, but are improving ROI, Twitter execs say. Google search integration coming…

Survey: Millennials Want In-Store Mobile Payments, Not Human Cashiers

According to the US Bureau of Labor Statistics the most common jobs in the country are “retail sales clerk” and…

Google Pulls Plug On Gmail Grid View

Just over a year after introducing images to the promotions tab, Gmail reverts back to the text-only format. The post…

Live Blog: Opening Keynote At Build 2015, Microsoft’s Annual Developer Event

Hello from San Francisco and Build 2015. Build is Microsoft’s big yearly gathering for developers. It kicks off today with…

Mobile Activity In Cities Vs. Suburbs In Massachusetts: What Marketers Can Learn

Like many urban areas, Boston’s mobile usage far outshines that in the rest of Massachusetts. Columnist Andrew Waber explains how…

How Online Courses Changed My Business

I’ve been teaching online courses for the last three or four years. When I started out, it was because Julien…

My New Blendtec Designer 725

The folks at Blendtec sent me a Designer 725 super duper high tech smart blender. As a fitness and health…

How You Can Build an Email Marketing List as Quickly as Possible

According to a 2014 survey of 1,000 web-based businesses, email marketing has the highest ROI of any marketing channel. Surveyed…

Yandex Reports $211.1 Million In Revenue For Q1 2015 – Text-Based Ad Earnings Up 14% YoY

Yandex CEO says company delivered “top-line performance” despite a challenging macroeconomic environment. The post Yandex Reports $211.1 Million In Revenue…

Shockingly Common Marketing Fails & How To Avoid Them

Often, we marketers are so focused on the big picture that we forget to look at the details. Columnist Julie…

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