Monthly Archives: November 2015
2016: Manual Link Building & SEO

Can link building truly be replaced by content marketing and “link earning”? Columnist Andrew Dennis doesn’t think so. Here’s why….

Kantar-Shopcom And 4Info Partnership Offers Look At Future Of Retail Analytics

Mobile advertising platform 4INFO has announced a deal with shopper targeting and analytics provider Kantar Shopcom. It offers brands the…

The Complete Guide to Website Push Notifications for Ecommerce

Website push notifications are clickable messages that are sent by a website to their subscribers’ browsers. They work very similarly…

Don’t Let Amazon Eat Your Lunch This Holiday Season

As consumers’ shopping behaviors continue to evolve, Josh Manion reveals tips for using data to boost mobile app engagement and…

Commercial Relationship Disclosure On Social Media: What Does The FTC Require?

At the SocialPro conference in Las Vegas, Danny Sullivan discusses social media disclosure rules with the FTC’s Mary Engle. Columnist…

How To Gain Insights And Act On Your Attribution Reports

Once you have your attribution results, how do you successfully apply them to your marketing plan? Columnist Eric Dezendorf outlines…

MarTech Today: Ad Support For AMP, SnapChat’s Story Explorer & Google’s Easter Egg

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the…

Social Analytics Platform Zoomph Can Now Help Brands Track Emojis

New feature — the first of its kind, the company says — gives social marketers the info they need to…

4 Things I’ve Learned from 2,000+ AdWords Audits

In the last 2 years, I’ve audited a lot of AdWords accounts. And, after reviewing thousands of accounts, you start…

New Google Play “Warning”: App May Contain Advertising

Is “advertising” becoming a dirty word? In the broader climate of complaints about low-quality ads and ad blocking, it’s interesting…

Previous Page · Next Page